2D Animations

Benefits of 2D Animation

June 23, 2017 6:47 pm Published by Leave your thoughts

2D AnimationsSince the 1990s, 3D animation has enjoyed an explosion in popularity. These days, major motion pictures around the globe use its techniques to make lifelike images that allow the viewer to feel as if they’re part of the animated world being depicted on the screen. Regardless of the benefits and popularity of 3D animation, however, traditional animation in the form of 2D animation and elsewhere is still playing a central role in the world of animation. Since its creation in the early 1900s, it has provided a lot of advantages to animated projects. Following are just a few of the many benefits that 2D animation provides.


One benefit of 2D animation is the efficiency with which it can be produced. Animation by its very nature is never an easy procedure. As an art form, it requires a great deal of ability and creativity to produce objects, characters, and worlds that appeal to the target audiences and that accurately convey tales and messages. As well as, the numerous techniques and styles that have developed during the past century provide an array of tools from which the animator can select.

However, while 2D animation demands as much ability as does 3D animation, it is usually faster to make just because it does not require a third dimension. 2D animation companies do not need to make lifelike images the way that 3D animators do. Their cityscapes, for example, do not need to consist of buildings with details that cause them to look like real buildings. This faster design can be beneficial to those that need a project completed in a timely manner.


The second benefit of 2D animation is the fact that its designs have a tendency to be less complicated than those provided by 3D animation. How beneficial a simpler design depends on the project. For example, action movies normally benefit from 3D animation because of the detailed action and complex images they use to attract the viewer in.

However, when the design needs to spotlight the message, the services of a 2D animation studio are usually preferable. For instance, a clean design is often more effective in advertising, because it more clearly conveys the advertiser’s message to the viewer. Certain games, similar to Candy Crush, also rely upon a simpler design to appeal to their audiences. Some television shows, similar to South Park, have built their success on a 2D animated design. Even some educational applications or explainer videos require a design that won’t distract the viewers from the message that the project is trying to convey.

Cost effectiveness

The efficiency and simplicity of 2D animation lead to greater cost effectiveness, another boon to those that want the advantages of animation but who can’t afford the sometimes steep price tag that accompanies 3D animation. The fact that this kind of animation takes less time and is less complex means that it can be achieved with fewer resources, savings that regularly translate into a smaller price tag. In fact, many projects utilize 2D instead of 3D animation at least in part because it is more cost effective for tight budgets and small companies. Any provider of 2D animation should be capable of work along with your budget to make a project that meets not only your creative needs but also your financial constraints.

Artistic freedom

Each type of animation brings with it a large number of creative possibilities. However, 3D animation should always appear lifelike and realistic, no matter what scene, objects, or people it is portraying. Because of this, the fanciful and exaggerated typically do not translate well to the 3D screen, and styles such as anime are more difficult to create through the use of 3D tools.

2D animation, however, makes entirely new worlds possible. For example, through traditional animation, the animator can make people, animated cartoons, and more that don’t exist in real life. Because of this, anyone needing an animated project can use 2D animation to more easily make images and worlds that may otherwise be very hard to film and/or create using 3D tools. This aspect of 2D animation also lends itself well to making projects targeted to specific audiences. Not only can the animator use their imaginations to make characters and worlds that are not lifelike or realistic, but, by doing so, they can engage in character design and other practices that result in projects adapted to the sensibilities of specific audiences.

Because of the artistic freedom that 2D animation provides, this type of animation requires a high level of skill that makes the animator as skilled as anyone working on a 3D project. The animator must use their creativity and knowledge of the art form to develop characters and worlds that meet the needs of the project, instead of focusing simply on creating as lifelike images as possible. From concept design to character design to storyboards, they must utilize their expertise to create precisely the type of project being envisioned and the goals that are in place for the project.

Choosing 2D animation for your animated project does not mean that you’re restricting your choices. Instead, its efficiency, simplicity, cost effectiveness, and the artistic freedom that permits the animator to bring your idea to life provide you with benefits that in many cases make it a more sensible choice than 3D animation for successfully completing your animated project.

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